Sonic private marketplace goes live with preferential programmatic access for Sonos

Sonic private marketplace goes live with preferential programmatic access for Sonos

Sonic private marketplace goes live with preferential programmatic access for Sonos

We have made available an initial allocation of 15 million impressions across our main music and lifestyle sites, including the UK’s largest free music magazine DIY and sites like Any Decent Music, Click Music, Cultbox, DIY, Hit the Floor, Louder Than War, Music OMH, Rock Sound, Spindle, Supajam and This Day In Music, giving access to our international audience.

Sonicʼs international breakdown: 45% UK // 20% US // 20% Mainland Europe // 5% Far East // 10% ROW

Alongside direct display bookings we are working with our adserver ADTECH to offer this inventory through a Private Marketplace; the Sonic PMP can be accessed by the MARKETPLACE team at AOL platforms and we can offer a range of deal parameters (please contact us for more information). Campaigns have been accepted on a fixed price Deal ID basis, in addition to opening up discussions for longer term/volume contracts.